Thursday 15 August 2019

Job Descriptions: Male-Coded or Female-Coded?

After scanning 75.000 job advertisements in the U.K. for gendered words, Totaljobs came to the conclusion that hidden bias can have an enormous impact on job descriptions. Here are a few findings:



The most commonly used male-gendered words were: lead, analyse, competitive, active, confident; the most commonly used female-gendered words were: support, responsible, understanding, dependable, committed. By industry, the strongest bias was found in education (67% female bias) and science (62% male bias) (via).

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photograph by Vivian Maier via

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