You Usually Find them with One of Those Lady Drinks

Many women don't find whiskey very likeable.
In fact, they find it hard to take.
So you usually find them with gin or vodka, or one of those lady drinks.



But we've changed all that. We've given whiskey more appeal.
A lady can even drink Soft Whiskey straight. Without batting an eyelash. Soft Whiskey swallows nice and easy, treating her ever so tenderly.
But don't get the wrong idea. Soft Whiskey is not softie. It's 86 proof. And does exactly what any 86 proof does. It just does it softer. So lady, be discreet.
Now, about the softening process. All we can tell you is, some of Calvert Extra is distilled in small batches instead of huge ones. Forgive our being so closemouthed. But we fell flat on our faces in year after year of experiments before we found the formula.
After all that, we're not going to make it easy for anyone to steal our women.

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